Decibel Insight is a new breed of web analytics that focuses on the behavioural reasons behind website performance. Using powerful heatmaps, visitor session replay and form analysis, Decibel Insight tracks and illustrates real user interaction with your website. It's the missing piece between measuring 'traditional' website performance metrics and knowing what to do to improve them. With Decibel Insight your conversion rate optimisation efforts are targeted to the real issues facing your real website visitors, and are more effective as a result. No more guesswork. No more gut instinct. Just clear, actionable insights that will help your website to be more successful.